I began my career rooted in graphic design, but a curiosity of how brands connect with people led me into the digital side of design. With 15 years’ experience working in both agency and in-house environments, my background spans from campaign development, branding, illustration, OOH, email and website layouts, to social media assets and motion.

With a strong focus on creating clean, consistent ideas that translate across both digital and print channels. I enjoy taking work from initial brief and concept through to final delivery, collaborating closely with clients, creatives and stakeholders along the way.

I take great pride in being detail-focused, highly organised and creatively driven, always eager to learn, develop and take on new challenges.